Renowned artist and stage designer Es Devlin has once again captivated audiences with her latest collaboration with luxury fashion house Chanel. Together, Devlin and Chanel have transformed the plaza into a breathtaking multisensory labyrinth entitled “Five Echoes,” a monumental installation celebrating 100 years of CHANEL N°5. This immersive experience takes visitors on a journey through a lush forest that pays homage to Coco Chanel’s upbringing in the Abbey of Aubazine, surrounded by woods.
The “Five Echoes” installation at Art Basel Miami 2021 is a testament to Devlin’s innovative and visionary approach to art and design. Known for her groundbreaking work in stage design for concerts, theater productions, and events, Devlin has once again pushed the boundaries of creativity with this ecological labyrinth that invites visitors to play lost and found in a world of art and nature.
The collaboration between Devlin and Chanel is a perfect marriage of art and fashion, combining the luxury and sophistication of Chanel with Devlin’s avant-garde and immersive design aesthetic. The result is a truly unique and unforgettable experience that blurs the lines between art, fashion, and nature.
Devlin’s “Five Echoes” installation is a testament to her ability to create transformative and engaging experiences that transport viewers to new worlds. The lush forest with over 20 plant species is not only a nod to Coco Chanel’s upbringing but also a symbol of the natural beauty and harmony that can be found in the world around us.
Chanel’s decision to partner with Devlin for this installation is a testament to the artist’s talent and vision. Devlin’s ability to create immersive and interactive environments that engage all of the senses is unparalleled, making her the perfect choice to bring Chanel’s vision to life.
The “Five Echoes” installation is a massive undertaking that required meticulous planning and execution. Devlin’s attention to detail and dedication to her craft are evident in every aspect of the installation, from the carefully curated plant species to the intricate design of the labyrinth itself.
As visitors wander through the labyrinth, they are enveloped in a world of art and nature, where the boundaries between the two blur and merge. The sounds of the forest, the scents of the plants, and the visual beauty of the surroundings create a multisensory experience that is both captivating and immersive.
Chanel’s decision to celebrate 100 years of CHANEL N°5 with a forested labyrinth is a bold and innovative move that showcases the brand’s commitment to creativity and innovation. By partnering with Devlin, Chanel has created a truly unique and unforgettable experience that will leave a lasting impression on all who visit.
In a world where art and nature are often seen as separate entities, Devlin’s “Five Echoes” installation serves as a reminder of the beauty and harmony that can be found when the two come together. By creating a space that celebrates both art and nature, Devlin and Chanel have created a truly immersive and transformative experience that speaks to the power of creativity and collaboration.
As visitors explore the labyrinth, they are invited to engage with the environment in a playful and interactive way, encouraging them to connect with the natural world around them. Through this experience, Devlin and Chanel hope to inspire a sense of wonder and awe in all who visit, reminding them of the beauty and magic that can be found in the world around us.
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